Garrett had this Pro Mod sitting in its booth. We’ll see what’s new in Garrett’s booth in the later pages.

2016 PRI Show – Part 1

by Pablo Mazlumian

MotoIQ is where you’ll find the most comprehensive PRI show coverage. Period. If you haven’t seen our PRI 2015 coverage, make sure to check out. This page will give you links to all six parts!

Each year, as the winter months make their approach, it seems so many tuners,  fabricators, and painters in the industry start to fall behind on customers’ projects and deny taking new ones until January. Don’t blame them—they’re getting ready for those two big shows, SEMA and PRI.

You’ve probably seen some of our coverage at this year’s SEMA show in Las Vegas already. While I’ve enjoyed that show in the past—both as an attendee and as an exhibitor—it’s a little too big for me. Don’t get me wrong, it’s an awesome show, and the myriad of stuff going on overloads the senses from start to finish. Everyone you want to see is there, and it’s a phenomenal way to create new business. As an attendee, however, I feel like I have to walk so much to see, skipping over what I have little interest for, which is a lot.

The Performance Racing Industry Show, however, is a concentrated version of SEMA, and all about high performance. It’s held in Indianapolis so, as a resident of Kansas City for the last 11 years (although I did grow up in SoCal), how could I miss it? It’s a little over a 7-hour drive for my wife and I, and since she can finally unload what’s been on her mind for the past year, she likes it too.


The only problem with driving through the Midwest in the late fall is...well...that it’s hard to keep your windshield clean when gas station cleaners are frozen!
Sometimes there are subtle reminders of driving through the Heartland of America, like big trucks. Yes, their Chiefs are red, but their Royals are blue (but we love everyone here at MotoIQ--Padump Psh!).
If there’s one thing the left and the right can agree on—it’s cheap gas prices. In fact I even filled for $1.859 at one station. Alright, I’m really showing you this picture because it was taken in a town called Boonville. No lie. Ok, let’s get on with the show.
This is what walking into the PRI show is like. As soon as you walk in you'll see a bunch of great names you should already be familiar with.
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Tuesday, December 20, 2016 10:07 AM
Photos aren't loading. Looks like they're hosted on smugmug and they've got a problem. This happened on one of your articles last week. Maybe post your photos on your web infrastructure and avoid this problem?
Pablo Mazlumian
Pablo Mazlumianlink
Tuesday, December 20, 2016 10:43 AM
thank you for heads up! Is it working for you now?
Tuesday, December 20, 2016 12:43 PM
No problems for me, before or after.
Tuesday, December 20, 2016 1:18 PM
isn't Wiseco's bread and butter pistons? why would they team up with another piston manufacture to design a connecting rod?
Tuesday, December 20, 2016 9:00 PM
@warmmilk, my guess is product diversification. And this connecting rod design is unique giving them product differentiation. Often times, gotta diversify or die.
Jordan Innovations
Jordan Innovationslink
Wednesday, December 21, 2016 12:37 PM
@warmmilk, Wiseco and JE are both PMI brands, owned by Performance Motorsports Inc.

I loved the coverage last year, look forward to the rest! Thanks guys!
Pablo Mazlumian
Pablo Mazlumianlink
Wednesday, December 21, 2016 12:52 PM
Thanks for reading, guys. And you guys are correct! It was also just announced that PTE and Turbonetics (which also owns Spearco) joined forces, now that they're both ownned by Wabco. Happened just a couple of weeks prior to PRI. Aeromotive also just announced at PRI that they're teaming up with Waterman Racing Components (mega-flow fuel pumps) as well. Interesting stuff.
And thanks for the words, Jordan Innovations! Great to see people wanna read this stuff because it'd be too much work otherwise! :)
Part 2 is live now, btw: http://www.motoiq.com/MagazineArticles/ID/4396/PRI-2016-Part-2.aspx. and several more parts to go!
Saturday, December 24, 2016 1:56 AM
Surface treatments are definitely awesome for the cost/benefit ratio. I know in F1 all the friction surfaces are some really hard, really advanced surface treatments by PVD, CVD, PAVPD, and other techniques. Best part is that aluminum, ti, and steel are all excellent substrates.

We should see more and more cool parts as this technology gets cheaper to manufacture.
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